Strategic Communication in an Era of Radical Transparency
Remarks by Letitia A. Long, Director
National Geospatial-Intelligence Agency
To the National Summit on Strategic Communications
June 7, 2011
Arlington, VA
Letitia Long: Thank you very much, Bob (Grupp, President and CEO of the Institute fo
By pushing your digital team to take on new challenges each time benchmarks are reached, you will not only keep them motivated, you will keep them keenly aware of the overall mission their work supports…
By Bill Huey
(This column first appeared at O’Dwyer PR on April 14, 2013)
As the Anthony Weiner campaign trudges along — leaking vital fluids like a soldier in Napoleon’s army at the Russian front — some important lessons (and...
Cultural friction causes inefficiencies and turns off prospective customers. Here’s who and how to develop your team for better results.
Is your company reaping the benefits of cultural profit? Does it have the ability, in other words, to enter...
“One-way broadcast messaging is a relic, and slick marketing materials have as little effect on employees as they do on customers. But people will listen to communication that is intimate, interactive, inclusive, and...
By pushing your digital team to take on new challenges each time benchmarks are reached, you will not only keep them motivated, you will keep them keenly aware of the overall mission their work supports…
A recent open letter addresses an attack on the practices of Crisis Communications. “Crisis Communications,” as the author points out, “is about getting clients to make the right decisions.”…
Data-driven decision-making played a huge role in creating a second term for the 44th President and will be one of the more closely studied elements of the 2012…
During a panel at the Woodrow Wilson Center, the 89-year-old former secretary of state used his unique 40-year-experience with Chinese leaders to give a tutorial on how to handle the sensitive relations between Beijing and Washington…